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Karu - Tamil Design Podcast

Karu - Tamil Design Podcast

Released: 2026-03-25
© Jetheswaran Gunasekaran
Karu - Tamil Design Podcast - QR Code
1 Episode
Audio
Listen on Apple Podcasts
1 Episode
Audio
Listen on Apple Podcasts
Released: 2026-03-25
© Jetheswaran Gunasekaran
-8
Most Recent Episode
From ‘outdated’ to ‘timeless’ That’s branding. That’s Royal Enfield.

From ‘outdated’ to ‘timeless’ That’s branding. That’s Royal Enfield.

In this episode, I talk about how branding actually works through a simple perspective. A brand is not just what a company says, it is what people feel and understand over time. Using Royal Enfield as an example, I break down how something that can be s
Time: 14:38
In this episode, I talk about how branding actually works through a simple perspective. A brand is not just what a company says, it is what people feel and understand over time.
Using Royal Enfield as an example, I break down how something that can be seen as a weakness can be reframed into a strength. From being called outdated to becoming timeless, this shift shows how perception plays a major role in branding.
This is not about the company’s actual history or strategy, but a way to understand how branding works in a practical and relatable way.
Disclaimer: This video is created for educational purposes. Royal Enfield is used only as an example to explain branding concepts, and the content does not reflect the company’s actual history, strategy, or official views.
Episode ID: 1000757316562
GUID: dfe85dc7-82fb-4d02-b9b4-4fd8f35647b6
Release Date: 25/03/2026, 18:26:00

Description

Karu (கரு) means the core, the starting point of an idea.
Karu is a podcast by Jetheswaran Gunasekaran, a creative director and designer who comes from a non design background and learned through practice, observation, and exploration.
The show explores design, culture, people, and technology in a simple and practical way.
In many Tamil speaking communities, access to design knowledge can feel limited because of language. Karu aims to make that more accessible.

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