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The Marketing Guy | Rachit Kapoor

The Marketing Guy | Rachit Kapoor

Released: 2025-11-23
© Rachit Kapoor
The Marketing Guy | Rachit Kapoor - QR Code
20 Episodes
Audio
Listen on Apple Podcasts
20 Episodes
Audio
Listen on Apple Podcasts
Released: 2025-11-23
© Rachit Kapoor
Most Recent Episode
Your Product Isn’t The Problem, Your Meaning Is | The Marketing Guy Rachit

Your Product Isn’t The Problem, Your Meaning Is | The Marketing Guy Rachit

Why do most brands struggle with their value proposition?Because they’re busy describing the product, instead of describing what the customer becomes.This episode of The Marketing Guy breaks that mindset wide open.From Apple’s “1000 songs in your
Time: 11:19
Why do most brands struggle with their value proposition?Because they’re busy describing the product, instead of describing what the customer becomes.This episode of The Marketing Guy breaks that mindset wide open.From Apple’s “1000 songs in your pocket” to why even a simple chips or waffers brand can make you feel healthier, this episode's drop dives into how great marketing transforms identity, not just benefits.If your product or brand's messaging feels flat or forgettable right now, this episode will genuinely change how you think.
Book recommendation: "Thinking, Fast and Slow by Daniel Kahneman." Available on Amazon and in bookstores near you.
Episode ID: 1000737983481
GUID: 730dc996-eee0-4bab-9b07-a37dd96af03c
Release Date: 23/11/2025, 16:13:22

Description

About The Marketing Guy
Hi, I’m Rachit Kapoor 👋
I break down marketing, psychology, brand storytelling, and the trends in a way that's simple, practical, and fun in the age of AI. My work draws on 15+ years across Amazon and global brands, grounded in an MBA from the University of Cambridge.
On this channel, you’ll find:
(a) Real-world brand and product marketing breakdowns
(b) Growth tactics and playbooks
(c) Marketing and consumer psychology
(d) Latest trends shaping how people buy and behave
🎧Video + Audio podcasts on Spotify & YouTube. Audio everywhere.

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