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The SportBusiness Podcast

SportBusiness

Released: 2026-03-20

Free New

60 Episodes

Audio

Free New

60 Episodes

Audio

Released: 2026-03-20

Most Recent Episode

Pay days and power plays: Sizing up the IPL

Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Matthew Williams and Faaez Samadi join Catherine Davies to discuss the latest sponsorship trends in the Indian Premier

Time: 49:12

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Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry.

This week, Matthew Williams and Faaez Samadi join Catherine Davies to discuss the latest sponsorship trends in the Indian Premier League as the curtain rises on the latest iteration.

Jonathan Rest looks at why IPL franchises are attracting billion-dollar bids and what this means for cricket’s future as a business. Lalit Modi, the league’s founder, also weighs in with his take on the next media rights cycle.

Plus, we look ahead to what’s next for the US major leagues with on-the-ground observations from New York, and is latency killing the streaming star?

You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify, Amazon Music and YouTube.

Enter SBPODCAST30 at checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here.

Host: Catherine Davies

Contributors: Matthew Williams, Faaez Samadi, Jonathan Rest, Lalit Modi

Editor: Lumi Lehmuskallio

Sources:

1. Cricket the battleground in India’s AI arms race

2. Gemini’s IPL deal follows ChatGPT’s WPL tie-up

3. India leads the way as T20 nations split on shirt sponsorship strategy

4. Sunrisers, Super Giants replace Dream11 on shirts

5. Investors circle rare deals for IPL team stakes

6. JioStar hits record revenues in first quarter

7. BBC trial aims to shrink streaming latency

8. Sky extends, expands Masters coverage

Hosted on Acast. See acast.com/privacy for more information.

Episode ID: 1000756367561

GUID: 69bd855b1861d127d5c97c96

Release Date: 20/03/2026, 23:05:23

Description

The SportBusiness Podcast gets you up to speed with the stories powering the global sports industry. Our sector-leading newsroom brings you exclusive news, detailed analysis and intelligent opinions that help you and your business grow.

Expert reporters cover the industry’s burning topics across media rights, sponsorship, event hosting, sports tech and more, cutting through the noise of LinkedIn commentators and getting you informed, fast.

SportBusiness is the global sports industry’s leading provider of news, data and analysis. Our work helps the world’s biggest sports organisations make better decisions every day.

Want to join them? Visit SportBusiness.com or email info@sportbusiness.com to find out more.

Hosted on Acast. See acast.com/privacy for more information.

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