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Opinion Party | The Marketing Podcast

BAV Group

Released: 2025-06-09

Opinion Party | The Marketing Podcast - QR Code

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13 Episodes

Audio

Free New

13 Episodes

Audio

Released: 2025-06-09

Most Recent Episode

Preview: The Brand Purpose Pivot w/Samuel Monnie

Time: 2:51

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In this 3 minute version episode 8 of Opinion Party, hosts Laura Jones and Jason Gaikowski explore the concept of brand purpose and its significance in modern marketing. They discuss the evolution of purpose-driven businesses, the challenges faced by legacy brands, and the importance of measuring purpose effectively. Guest Samuel Monnie shares insights on how to implement purpose in organizations and the economic benefits of empathy in business. The conversation emphasizes the need for a balance between purpose and profitability, encouraging marketers to embrace a more human-centered approach.

Episode ID: 1000712120130

GUID: 1153fe90-ea14-4d0a-8793-eb20974bc644

Release Date: 09/06/2025, 21:51:21

Description

The marketing podcast where we interrogate marketing's most deeply held beliefs through the cold cruel lens of data and expert insights.

Hosted by Laura Jones and Jason Gaikowski.

Brought to you by BAV Group

Find us at https://www.theopinionparty.com

Opinion Party is brought to you by:

BAV Group, the world’s leading authority on data-driven branding. ™️

Our strategic consulting services transform brand growth into brand = growth. Whether you need to analyze, transform, or grow your brand, our team provide solutions based on 30 years of proven methodology and results.

Learn more at https://www.bavgroup.com.

CREDITS:

Hosts: Laura Jones and Jason Gaikowski

Executive Producer: Mark Richardson

Editor: Gabriel Montoya

Spiritual, Menu, and Technical Advisor: Ketzirah Lesser

Research: Aly Ryan

Feed URL

https://feeds.transistor.fm/opinion-party

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