In this episode of the Product-As-A-Service Champions podcast, Yann Toutant talks with Dominiek Plancke, CEO of ETAP Lighting, about their Circular Light as a Service (C-LaaS) model.

Key takeaways:

Four mega trends shape the model: the EU’s carbon-neutral targets, circular economy, ownership to usership, and digitalization. Sales need to focus on Total Cost of Ownership (TCO), addressing long-term performance, energy savings, and risk mitigation. Partnerships are crucial for scaling, collaborating with external partners and specialized installers. Circular models drive sustainability, with refurbishing luminaires delivering 70% energy savings while reducing waste. C-LaaS requires a company-wide transformation, touching every department from R&D to sales.

Episode ID: 1000694395165

GUID: fe70ed7d-cd8e-4f7e-90db-c010cfbe68fa

Release Date: 20/02/2025, 18:53:06