In today’s episode, we’re joined by Vedant Modi, the Chief Marketing Officer of Vedant Fashions, the parent company of renowned brands Manyavar and Mohey in the Indian wedding wear market. We’ll explore the inspiring story of how Vedant’s father started the company with a mere $150 and transformed it into a business with over 600 outlets across India and the Middle East, generating significant annual revenue. Dive into Vedant’s role in the company’s journey, from early technology adoption to future plans for global expansion. We’ll also discuss the highly anticipated celebrity endorsements with some of India’s top cricketers and Bollywood actors. Stay tuned to learn how Vedant Fashions became a leading player in the world-famous Indian wedding industry, and gain insights into their remarkable success.

Episode ID: 1000615420983

GUID: ef79555c-7db9-4c67-9f71-b7e041bf4948

Release Date: 02/06/2023, 17:14:46