'Selling to Enterprises' is a humble effort to discuss and learn from the experiences of various leaders with a focus on selling to Enterprises. Zia interviews senior corporate executives (top decision makers & key influencers) , business advisors, sales leaders ( quota-carrying reps & sales heads) and key business / P&L heads, to discuss various topics related to selling to Enterprises. Please write to zia@sellingtoenterprises.com with your feedback and suggestions. Thanks for listening.
Loved the Peter Galdi episode — especially the advice on approach or purpose of the product in a sales conversation — as important it is to focus on customer pain points and business needs alignment — never forget how your product is approaching the problem in a different innovative manner.