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Hilton Grand Vacations COO Gordon Gurnik shares about modern timeshares, perks, and partnerships to unlock cabins, yurts, and city condos while leaning hard into outdoor experiences. We explore unit economics, brand tiers, and why localisation and distribution decide the winners.

• Outdoor investment partnerships like Big Cedar with Bass Pro Shop

• HGV’s evolution from deeded weeks to flexible points 

• Member-only experiences from concerts to LPGA events 

• Outdoor expansion with cabins, yurts, RV pads, tiny homes 

• Build vs buy strategy and local design standards 

• Inventory mix, rental channels, and Hilton distribution 

• Operational maths of towers vs spread-out assets 

• Amenities that matter: pools, hot tubs, pickleball, wellness 

• Japan growth story and Asia gateway dynamics 

• Advice for independents: differentiate or partner for scale

If somebody's got a unique thing and they're looking for a little power, distribution and a broader network, we're always happy to talk. Reach out to Gordon.gurnik@hgv.com.

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Episode ID: 1000751637494

GUID: Buzzsprout-18724012

Release Date: 26/02/2026, 03:30:00