Today I'm so lucky to have Maureen Falvey as my guest!

She is a marketing powerhouse, with wide-ranging experience in advertising agencies like Saatchi & Saatchi, and Grey. We were just having a chat about how we might miss those midnight flights from California - but you can't help reminiscing on all that creative energy swirling around us at exciting moments of big launches or strategic brand planning sessions. It's such an honor for me to be talking with this astute ad expert today; let's see what she has in store for us!

Coaching and mentorship in professional fields like advertising can be a huge asset for any individual’s success. But why do even the most seasoned pros need one? Maureen shares her insight here, explaining that we often rely too heavily on our habits when it comes to achieving goals - both good and bad ones! Having an external figure hold us accountable allows us to break out of those patterns and stay focused on what truly matters. It's clear how having someone keeping you motivated along the way is such a critical part of growth- no matter where you are with your career journey.

Mark reflected, “As a long-time industry veteran in advertising, it took me 10 years before I even knew the concept of mentoring. Sadly, this is an environment that often rewards cutthroat competition and short-term wins rather than fostering growth for its professionals. So when did we see a shift to investing more energy into cultivating talent?”

Maureen shared, “Well as experienced by many others like myself, this transition began when people started to leave their positions - prompting us to ask ‘what should we be doing differently?’. From there my journey as a mentor truly blossomed; allowing me now use my expertise gained from decades of playing the game of advertising & marketing talent acquisition.

Many advertising professionals are now looking to develop their leadership and managerial style, beyond individual contribution. It's important for these individuals to not only look after themselves but also extend that care to others in order to create a strong followership. While many people think they're self-aware, the reality is usually far from it - 10% or 15 % of them actually demonstrate this quality due to its complexity. This is where coaching and training come into play as an essential part of professional development.

Have you ever wondered what it would be like to work with a coach?

Exploring the tools and techniques that can reprogram your approach is something many strive for. As an expert, I'm here to offer one of those tools - coaching yourself! With this powerful tool in mind, my wish for everyone is empowerment; harnessing our inner accountability partners so we may reach peak performance levels. At Strong Training & Coaching Inc., not only do coaches receive top-notch Harvard Business Review training but produce results efficiently as well.

Have you ever felt like the obstacles in your way are just too intense to overcome?

Well, we could all agree that there isn't enough time for everything. But what if instead of focusing on why something can't be done, we tried creating contingency plans and dialing down those intimidating challenges? That's where a coach comes into play! Unlike mentors who tell us how things should go and provide answers from their own experiences; coaches ask questions that build our confidence as they guide us toward finding solutions ourselves. They may even offer suggestions based upon years of insight - but ultimately it is up to each individual person’s inner knowledge that will lead the way forward.

Today on the show, we've been talking with Maureen Falvey from a href="https://www.linkedin.com/company/strongtrainingcoaching/" rel="noopener noreferrer"

Episode ID: 1000601769976

GUID: 18135f62-224e-4d2d-92cc-893e8e95181f

Release Date: 27/02/2023, 12:45:00